We don't compete with NDTV.com; we keep our focus on our product : Gyan Gupta, Chief Executive Officer, DB Digital
Updated on: 13 May 2016
Recently, bhaskar.com (Dainik Bhaskar's website) was ranked as the No.2 website in the comScore report following The Times of India Group which is at No.1 position. According to the press release, bhaskar.com has 24.3 million unique visitors (people coming to site) and 378 million page views (the pages people read) till the month of March 31, 2016.
afaqs! had a quick chat with Gyan Gupta, chief executive officer, DB Digital. Edited Excerpts:
Q. There has been a sharp spurt in the number of unique visitors to http://www.bhaskar.com/ in March. What could be the reason for that?
March has been a great month for us when we implemented several product changes to enhance the user experience. If you visit the bhaskar.com site from mobile, you will know what I am talking about. I think it's largely about giving the user a great experience coupled with extraordinary content.
Q. You are marginally ahead of NDTV. Will you be able to maintain the lead and remain at No. 2? How do you plan to do that?