Top 5 Questions with : Hugo Barra & Manu Kumar Jain, Global Vice-President, Xiaomi Inc & India Head, Xiaomi Technology
Updated on: 02 Jul 2016
Global vice-president of Xiaomi Inc Hugo Barra, and Manu Kumar Jain, the company's India head, reveal their plans for the market to Arnab Dutta in an interview. They emphasise a slowdown in China might not affect Xiaomi's hold over the market. Edited excerpts:
How do you plan to capitalise smartphone content and services?
Barra: A few months ago, we invested $25 million (Rs 170 crore) in Hungama. We are offering one year of free music and three months of free movies to a million users through MIUI8. This is a big investment. But, we want consumers to taste it. This will eventually help build habit and people will start subscribing. I believe the content revolution is under way in India and it will determine the future course for the industry.
India has a huge potential as most people will get first access to the Internet through smartphones, unlike China and the US. And as network connectivity improves we will bring in products for the Internet of Things.